Hey NYC, Get 2 Free Cookies from Insomnia Cookies’ New Research & “Doughvelopment” Lab
July 09, 2020
FOR IMMEDIATE RELEASE
Contact: Tom Carusona, Chief Marketing Officer
Hey NYC, Get 2 Free Cookies from Insomnia Cookies’ New Research
& “Doughvelopment” Lab
Plus more delicious cookie & ice cream creations to
follow this July
York, NY (7/9/2020) – Starting Thursday, July 9th
Insomnia Cookies is giving New York City cookie-lovers the chance to try two cookies
from its CookieLab for FREE. Delight in the zesty Lemon White Chocolate Chip
cookie before getting lost in the nostalgic combination of dreamy marshmallow
fluff and velvety peanut butter found in the Fluffernutter Cookie.
This exclusive CookieLab deal is available
with any in-store purchase or delivery order from Insomnia Cookies’ 12 NYC
locations, while supplies last. Customers should mention “Cookielab” in-store
or select the “2 Free Cookies” deal when placing an order for delivery online.
Last month Insomnia Cookies proudly launched CookieLab,
a new R&D Department for all things Insomniac Innovation. CookieLab is the
newest ground-breaking initiative for the Insomnia Cookies brand – a playground
for cookievation, or as the team likes to call it, cookie “research & doughvelopment”.
CookieLab Research & Doughvelopment
experts will be tirelessly imagining what’s possible as they push the limits of
Insomnia Cookies’ never-ending mission to be the best darn cookies on the
planet. This test space is staffed with a team of dedicated mad scientists,
chocoholics, makers and bakers dreaming up drool-worthy desserts, baking warm,
melty-licious menu items, and crafting craveable new cookie releases that can
only be found at Insomnia Cookies – a dream kitchen where Insomnia’s cookie
geniuses can cookie-fy to their heart’s content. And, in true Insomniac
fashion, sleep just isn’t in their vocabulary, so expect non-stop cookie
creations released throughout the year keeping customers and their taste buds
on a sweet, sweet roller coaster ride of unexpected flavors.
Later this month, Insomniacs can expect two more
new cookie releases and the arrival of the Monster’wich on Sunday, July 19th
– just in time for National Ice Cream Day. The Monster’wich takes the
Cookie’wich to the next level by
mixing a crushed cookie and up to two toppings in ice cream, then sandwiching
it in between two warm cookies. The customization options are endless and it
will be delivered in Insomnia Cookies’ new custom Cookie’wich Box.
Follow Insomnia Cookies on Instagram, Facebook, and Twitter to stay up-to-date on CookieLab’s
latest creations. To find a location or place an order for delivery, visit www.insomniacookies.com.
INSOMNIA COOKIES –Insomnia Cookies is a rapidly expanding
late-night bakery concept headquartered in Philadelphia, PA and New York, NY.
Founded in a University of Pennsylvania dorm room by then-student, Seth
Berkowitz, Insomnia Cookies has been feeding the insatiable hunger of loyal
Insomniacs since 2003. Whether it’s a mid-day dessert or late-night snack,
Insomnia Cookies is warm, delicious, and delivered.